Digital Advertising Age

Digital Advertising Age

May 5, 2022

The Trade Desk (TTD) and PubMatic (PUBM): Which of these two adtech growth stocks is the best pick for investors?



Why it matters: The advertising landscape is rapidly shifting from traditional mediums to digital formats. The Trade Desk works with advertisers and agencies to reach audiences, and PubMatic works with publishers and developers on the advertising supply chain side.

  • PubMatic has greater upside potential, with analysts forecasting more than 87% increase over the next 12 months. But given its size, there is risk that it may not have enough capital to compete. In 2021 it produced $226.9 million in revenue at year end.

  • The Trade Desk on the other hand reported $1.2 billion for FY 2021 and continues to show rapid growth. Analysts give it a forecast of over 54% increase in the next year.

Looking to capture some of the potential upside in advertising stocks? Check out option strategies on both PUBM and TTD.

Source: Markets Insider

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By using this website, you accept and agree to Olive's Terms of Use and Privacy Policy. Olive's investment advisory services are available only to residents of the United States in jurisdictions where Olive is registered. Nothing on this website should be considered an offer, solicitation of an offer, or advice to buy or sell securities or investment products. Past performance is no guarantee of future results. Any historical returns, expected returns, or probability projections are hypothetical in nature and may not reflect actual future performance. Account holdings and other information provided are for illustrative purposes only and are not to be considered investment recommendations. All performance information is shown for illustrative purposes only and excludes the impact of fees and taxes. The content on this website is for informational purposes only and does not constitute a comprehensive description of Olive's services. For more information information on risks associated with options, please see disclosures.

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© 2024 Olive Advisors Inc. All Rights Reserved.

By using this website, you accept and agree to Olive's Terms of Use and Privacy Policy. Olive's investment advisory services are available only to residents of the United States in jurisdictions where Olive is registered. Nothing on this website should be considered an offer, solicitation of an offer, or advice to buy or sell securities or investment products. Past performance is no guarantee of future results. Any historical returns, expected returns, or probability projections are hypothetical in nature and may not reflect actual future performance. Account holdings and other information provided are for illustrative purposes only and are not to be considered investment recommendations. All performance information is shown for illustrative purposes only and excludes the impact of fees and taxes. The content on this website is for informational purposes only and does not constitute a comprehensive description of Olive's services. For more information information on risks associated with options, please see disclosures.

Information provided by Olive Advisors Inc. is for informational and general educational purposes only and is not tax or financial advice.

Contact Olive at support@oliveinvest.com. 31 Hudson Yards, New York, NY 10001